Marketing Content Specialist

Bring the company’s content strategy and editorial calendar to life through short- and mid-form assets for use across brand, demand, and lifecycle campaigns. They will collaborate closely across marketing teams to ensure every campaign message is on-brand, data-informed, and aligned with LaunchDarkly’s core story. Use long-form and thought leadership content written by others as resources for creating campaign assets, nurture sequences, and social amplification pieces. Write persuasive, on-brand copy for activations spanning the full customer lifecycle.

Work closely across marketing teams to ensure messaging consistency with campaign goals and cross-channel alignment.  Use response and engagement data to refine copy and improve engagement over time. Adapt technical and product-focused messages into clear, approachable copy that appeals to developers and decision-makers. Maintain brand consistency and voice across all short-form communications.