Digital Marketing Specialist

We are looking for a Bilingual Digital Marketing Specialist! Duties and Responsibilities include but are not limited to uploading videos and graphics, keeping the account up-to-date & manage reviews, developing, executing, and monitoring the execution of marketing campaigns on various digital platforms. Also ensuring consistency of branding across all accounts and channels, creating events or promos to increase customer engagement, managing the contact database & assist with lead generation activities. Another part of the job is researching influencers, compatible products, and businesses to form strategic partnerships. Setting up accounts, liaising with affiliates & manage affiliate partners’ payouts are expected tasks as well. Checking KPIs, modify bids or budgets & review keyword performance, gathering information on the brand's audience profiles and develop a content strategy with internal teams. Also creating progress reports and monitor the performance and effectiveness of marketing campaigns as well as researching on trends, promotional activities utilized by competitors, and competitive marketing insights as well as executing SEO strategies and conduct keyword research. They also need someone to use tweak builders to tweak the content.