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Foundation & Infrastructure:

  • Auditing and activating existing marketing assets (CRM, website, email list, social accounts)
  • Managing and optimizing the marketing tech stack

Strategy, Research & Positioning:

  • Developing and refining K–12 buyer personas through research, interviews, and collaboration with sales/leadership
  • Creating and managing a thought leadership content strategy that builds credibility and supports long sales cycles

Campaign Execution & Demand Generation:

  • Planning and executing campaigns across email, content, social, SEO, and paid media.
  • Support field marketing efforts

Gophermods

Gophermods is Minnesota's leading provider of end-to-end technology support in device repair, management, and lifecycle solutions. For public sector K-12 schools and reliable tech services for small businesses, they handle over 50,000 devices annually and are growing.

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