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Must Haves:
- Proven experience in digital marketing, performance marketing, or leadgen industry.
- Strong modeling fundamentals and hands-on experience deploying ML solutions in AWS.
- Expert Python and SQL with 5+ years in applied data science.
Your Role:
- Own the full data science engine end-to-end, from problem framing to deployed model and ROAS performance.
- Focus on Insurance and Advertiser Quality, with primary metric ROAS, broadening scope over time.
- Stay engaged through deployment, monitoring, and performance analysis.
Outcomes:
- Deliver measurable ROAS impact and drive lead quality improvements across brands.
- Identify and leverage net-new modeling opportunities not flagged by the business.
Launch Potato
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.