Job Description
Manage and optimize paid campaigns across platforms like Google Search & Display, Meta, YouTube, and programmatic platforms. Monitor campaign performance using tools such as Google Analytics and platform dashboards. Produce detailed reports on KPIs including Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS), and Click-Through Rate (CTR).
It involves developing, launching, and optimizing paid campaigns across various platforms as well as tailoring creative and messaging to regional regulations and user behavior.
Candidate should have 4–6 years of experience in performance marketing, with at least 1 year in mass-market tech services, productivity, or entertainment apps. Candidate should have expertise in Google Ads, Meta, and programmatic DSPs.
About Crypto.com
Founded in 2016, Crypto.com serves more than 150 million customers and is the world's fastest growing global cryptocurrency platform.