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Role & Responsibilities:
- Build and lead the paid media team from day one, managing two contractors and scaling to 2-3 FTEs.
- Own paid media strategy and a $5M+ annual budget across LinkedIn, Meta, YouTube, Google, Reddit, TikTok, DSP, and DOOH.
- Manage agencies and contractors, setting strategy and testing agenda while ensuring accountability.
What You Bring:
- 8+ years in B2B paid media, managing $5-10M+ budgets, with 2+ years managing a team.
- Deep expertise in paid social (LinkedIn, Meta, YouTube, Reddit, TikTok) and working knowledge of Google Ads, DSP, DOOH.
- Proven experience building paid media infrastructure: attribution, tagging, naming conventions, and reporting.
Compensation & Culture:
- Location-based salary and competitive stock options program.
- Positive, flexible, trust-based environment with a global, multi-culturally diverse team.
- Comprehensive health plans and perks, with a healthy work-life balance.
Sanity
Sanity.io builds an AI-powered Content Operating System that gives teams freedom to model, create, and automate content. Sanity is a 200+ person company with highly committed and ambitious people, backed by investors like GP Bullhound and ICONIQ Growth.