Directeur(trice) Marketing / Marketing Director

The Director of Marketing will develop and implement a comprehensive B2B marketing strategy to increase brand visibility, generate leads, and drive revenue growth. They will also analyze market trends, competitor activities, and customer behavior to identify opportunities for growth. This role involves leading campaigns that target different stages of the buyer's journey, focusing on acquisition, conversion, and retention. This position will maintain and enhance the company's brand presence in the B2B market, ensuring consistent messaging across all platforms. The director will lead a high-performing marketing team, fostering a collaborative work environment that drives innovation and results while supporting product launches.