Job Description
In this role, you’ll create emails requested through the global email marketing calendar, manage stakeholder relationships across teams, and function as a subject expert for a growing team of email marketers. You’ll acquire a deep understanding of marketing automation platforms like Marketo and CRM systems like Salesforce. You’ll drive lifecycle engagement and nurture campaigns that deliver measurable business results, and provide feedback and advice to stakeholders on how to improve their email programs.
Build, test, and execute requests from the global email marketing calendar across prospect, customer, and partner audiences. Partner with cross-functional stakeholders to align email communications with individual team goals. Iterate, improve, and master the Marketo CRM, while constantly learning the latest best practices within the platform.
About Instructure
At Instructure, we believe in the power of people to grow and succeed throughout their lives by creating intuitive products that simplify learning and personal development.