Director, Digital Performance Marketing

Lead Greenlight’s digital performance marketing program as an experienced and analytical Director. Oversee a team of marketing managers across the digital performance marketing portfolio, managing an 8-figure marketing budget and serving as a senior leader on the growing customer acquisition program. Drive growth by pulling levers such as new channels, optimization strategies, creative development, and customer journey enhancements. Your responsibilities include overseeing the digital marketing program on Search, Social, UAC, Demand Gen, App Campaigns, Display, and new channels, while leading and developing a team of channel managers. Drive impact by owning new customer growth for your channels, developing roadmaps, and optimizing acquisition funnels. Build strategic partnerships with external advertising vendors to test new growth products and advertising tools.