Senior Manager, Data - Fundraising and Marketing

Data Product and Metrics Ownership:

• Set vision and priorities for how data supports fundraising and marketing strategy.
• Define, standardize, and document core fundraising and marketing KPIs to drive fundraising goals.
• Design and build robust data models in the warehouse that serve as the source of truth for fundraising reporting.

Strategic Fundraising and Marketing Analytics:

• Serve as the primary data partner to fundraising and marketing leadership, informing strategy across acquisition, retention, and revenue expansion.
• Build and maintain revenue forecasts and donor cohort models to guide annual planning and budget allocation.
• Proactively surface decision-relevant insights, even when questions are not fully formed.

Data Infrastructure & Platform Contribution:

• Partner with data engineers and analytics peers to improve data quality, access, and trust.
• Contribute to the long-term roadmap for fundraising data architecture, ensuring systems are designed for scalability and compounding insight generation over time.
• Maintain high standards of analytical rigor, documentation, and reproducibility.