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About the Role:
- We are seeking a strategic, data-driven Product Marketing Manager to own inbound and growth product marketing for Weave's AI-powered healthcare solutions.
- You will be the expert on key verticals, map out unique workflows, and translate our value proposition into accelerated pipeline and revenue.
- This position is remote in India and reports to the Director of Product Marketing.
Key Responsibilities:
- Conduct qualitative and quantitative market research, including focus groups, interviews, and surveys, to transform raw data into actionable intelligence.
- Establish a structured discovery research function with Product Management and Marketing to validate problems and pressure-test solutions, including running a Customer Advisory Board (CAB) program.
- Define ICPs and buyer personas, uncover deep workflow insights, and build differentiated vertical messaging, plus maintain competitive intel and sales battlecards.
What We're Looking For:
- 3-8 years of Product Marketing experience in B2B SaaS, with proven vertical or business unit management.
- Deep experience in customer insights using tools like Qualtrics, and familiarity with healthcare practice operations and EHR/EMR landscape.
- PLG proficiency with data analytics platforms like Pendo, Mixpanel, or Amplitude, plus an e-commerce mindset that tracks pipeline velocity and conversion rates.
Why Weave:
- We are committed to improving success for healthcare practices, patients, and interactions.
- We use AI tools to enhance efficiency and candidate experience, and we are an equal opportunity employer building an inclusive workplace.
Weave
Weave provides AI-powered healthcare communication and practice management software for healthcare practices. The company values innovation and inclusivity, using AI to streamline workflows and improve patient experiences.