Job Description
Lead the marketing strategy for assigned client accounts, aligning initiatives with business objectives and audience needs. Drive client discovery sessions to surface insights, clarify goals, and define performance metrics. Develop cross-channel marketing strategies integrating content, paid media, SEO, email, and automation. Collaborate with teams to translate strategy into effective campaigns, providing direction and feedback. Monitor performance, surface insights from data, and make strategic adjustments to maximize impact.
Stay ahead of market trends and evolving customer behaviors, spotting opportunities and threats. Contribute to Terra’s marketing initiatives, bringing forward new ideas. Collaborate with leadership to support Terra’s branding and marketing efforts and sales pursuits.
About Terra
Terra is a digital marketing and creative agency built by an integrated and international team of content creators, strategists, designers, and developers.