Brand Manager, Formula Lead
Remote regions
USBenefits
Unlimited PTO
16w maternity
16w paternity
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Role Overview:
- Drive the growth, performance, and evolution of Bobbie's infant formula portfolio.
- Serve as a business owner partnering cross-functionally to identify opportunities and optimize in-market performance.
- Translate consumer insights and business objectives into actionable plans.
Key Responsibilities:
- Support portfolio management, monitor trends, and develop recommendations.
- Lead innovation from concept through commercialization.
- Execute launches, manage milestones, and ensure readiness across channels.
What We Look For:
- 7+ years in Brand Management or related CPG roles.
- Strong analytical and problem-solving skills.
- Classical brand management training and emerging brand experience preferred.
Bobbie
Bobbie makes European-style organic infant formula in the U.S. The company is a mission-driven advocate for parental leave and formula safety, with a culture described as bold, humble, and collaborative.