Performance Marketing Manager

Strategy & Leadership:

• Develop and execute the digital performance marketing strategy across various channels.
• Drive patient acquisition, engagement, and conversion across channels.
• Balance organic growth with targeted paid campaigns to maximize ROI.

Campaign Management:

• Oversee end-to-end campaign planning, budgeting, implementation, and optimization to meet KPIs.
• Strategically balance organic growth with targeted paid campaigns.
• Drive high-quality patient leads and maximize ROI.

Data & Analytics:

• Utilize analytics tools to monitor performance and derive insights.
• Continuously refine digital strategies based on data.
• Interpret data and make data-driven decisions to improve performance.