Tahaluf is the largest B2B live and on-demand events organiser in Saudi Arabia, a joint venture between Informa PLC, SAFCSP, and EIF. The company fosters a culture of collaboration, creativity, and fun, with a team unafraid to push boundaries and disrupt the status quo.
Drive the marketing strategy for a prestigious new luxury event launch in Saudi Arabia, building brand presence from zero and converting it into commercial results.
Own the brand narrative, creative direction, and social media strategy to position the event as a landmark on the global luxury calendar.
Deliver high-quality leads and audience growth through targeted campaigns, data-driven segmentation, and premium content, balancing creativity with accountability.
Lead the social media presence by managing external agencies and delivering hands-on content across LinkedIn, Instagram, X, Facebook, TikTok, Snapchat, and YouTube.
Own the strategy, boosting, community engagement, and performance metrics to grow audiences and drive measurable results.
Collaborate with the Marketing Director and senior stakeholders to align social media campaigns with overarching marketing objectives.