Field Marketing Manager

The Field Marketing Manager will be responsible for developing and implementing in-region marketing initiatives to generate demand, drive pipeline growth, and accelerate revenue. In this high-impact, results-oriented role, you will collaborate closely with sales, partnerships, and marketing to develop strategic, integrated field marketing programs that support our business and generate demand for our offerings. The ideal candidate will be both strategic and tactical, with a proven ability to drive measurable results in a dynamic environment. You will develop and execute a region of FloQast’s North America Field Marketing strategy as we engage, empower, and execute initiatives supporting lead generation, pipeline acceleration, and customer adoption. You will also develop integrated, data-driven marketing plans aligned with corporate programs, collaborating cross-functionally to identify and execute field-driven activities such as regional events, tradeshows, virtual sessions, and digital campaigns. Track and analyze key performance metrics to evaluate the success of field marketing activities, providing regular updates and insights to leadership, and use data to inform strategic adjustments. Partener closely with sales and sales development teams to accelerate pipeline in target accounts and increase conversions to drive net new revenue growth. Contribute to the creation of marketing efforts that are programmatic and scalable by documenting best practices and lessons learned.