Job Description
As our Field Marketing Manager for North America, you will own the strategy, execution, and performance of regional marketing initiatives that drive pipeline and strengthen relationships with enterprise buyers. Your Role includes leading the development, planning, and execution of high-impact field marketing programs including executive dinners, customer roundtables, industry events, and account-specific activations. Build and execute integrated campaigns aligned with the region’s sales priorities—supporting both net new acquisition and customer expansion. Partner closely with Sales to build ABM strategies for top accounts and bring the Unframe story to life through engaging in-person and virtual experiences. Manage end-to-end program logistics, including vendor coordination, content customization, promotion, and follow-up—ensuring seamless execution and brand consistency. Collaborate with partner and channel teams to support co-marketing initiatives, partner events, and communication efforts that drive joint pipeline and awareness. Analyze performance of events and campaigns against pipeline, revenue, and engagement goals; continuously iterate based on data and feedback. Ensure sales alignment, shared KPIs, and clear communication around field programs.