Marketing Operations Manager (Funnels, CRM, Automations)

What You’ll Own:

• CRM cleanliness (duplicates, stages, pipelines, tagging, task hygiene)
• Lead routing and follow-up reliability (so leads don’t leak)
• Funnel performance (landing pages, forms, booking flow, conversion points)

What You’ll Actually Do:

• Make sure every lead is captured, tagged correctly, routed correctly, and followed up fast
• Build, optimize, and maintain funnels and workflows inside GoHighLevel
• Track weekly performance across lead volume, lead quality, speed-to-lead, booking conversion, and key drop-off points

Paid Ads Vendor Management:

• Coordinate with our paid ads vendor (Google/LSA/Meta) and ensure they have what they need to succeed
• Review weekly performance (spend, CPL/CPA, lead quality, conversion to booked jobs/hire flow)
• Hold the vendor accountable to outcomes with clear questions and action items