Analyze customer data to extract actionable insights and trends. Use statistical techniques and data modeling to evaluate the performance of CRM initiatives, develop business strategies, customer segmentation, and ensure data integrity.

Drive data-driven decision-making across marketing, promotions, and CRM by leading a team. Partner with various teams to measure marketing effectiveness, optimize campaigns, maximize user acquisition, and enhance customer engagement and retention through targeted promotions and CRM strategies.

As Senior Market Research Analyst, drive company’s growth by delivering high-quality, actionable market research that informs strategic decisions. Manage yourself and your work with precision, leveraging advanced tools and variance reporting to ensure accuracy and timeliness. Act as key collaborator, ensuring efficient research and impactful insights.

Turn data into actionable insights as a GTM Analyst at Connor Group, a leading professional services firm. Analyze data in Salesforce, identify opportunities, and drive focus, efficiency, and effectiveness for our GTM teams. Create insights for marketing, business development, and sales experts, optimizing targeting and anticipating customer needs.