Identify and translate business goals into effective CRM marketing strategy and roadmap
Drive the strategy and vision for all campaigns within area of responsibility
Manage and mentor a team of CRM marketing managers helping to prioritize work while seamlessly flexing between player and coach to ensure successful outcomes
Set the strategic direction for CRM and lifecycle marketing.
Own lifecycle performance across email and SMS.
Manage one CRM Specialist.
Willful simplifies estate planning for Canadians, making it more accessible and affordable. Over 400,000 individuals have utilized their services since 2017, trusting them with important estate planning decisions.
Design and optimize omnichannel lifecycle marketing campaigns.
Drive customer activation, engagement, retention, referrals, and cross-sell efforts.
Own the engagement marketing roadmap, prioritizing initiatives based on customer impact, business goals, and data insights.
OnePay is a consumer fintech company trusted by millions of Americans to make money better, offering an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, lending, investing, and crypto. They are backed by Walmart and Ribbit Capital.
Designing and optimizing omnichannel lifecycle marketing campaigns.
Driving customer activation, engagement, retention, referrals, and cross-sell efforts.
Leading A/B testing strategies to optimize content and audience segmentation.
Jobgether helps candidates get their applications reviewed faster and more fairly by using AI-powered matching processes. The company fosters an inclusive workplace and provides opportunities for growth in a high-growth, mission-driven culture.
Optimizing and driving performance of Propel’s lifecycle marketing revenue program.
Translate strategy into executional excellence, partnering with marketplace and healthcare teams.
Manage and optimize lifecycle marketing performance, including forecasting and reporting performance.
Propel is building technology that strengthens the social safety net. They are a passionate team of ~100 Propellers who envision a future where every American has the tools and resources they need to thrive.
Own paid acquisition strategy across multiple channels to drive MQL volume and quality.
Build, launch, and optimize campaigns tied to key performance indicators.
Develop landing page strategies and optimize user experiences.
Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. They identify the top-fitting candidates.
Own B2B lifecycle strategy and roadmap across nurture, onboarding, activation, retention, and expansion.
Build and optimize multi-stage nurture and retention programs across email, push, SMS, and in-app channels.
Drive MQL → SQL → Closed Won performance from lifecycle programs in tight partnership with CX, Sales, and RevOps.
ChowNow is a leading player in off-premise restaurant technology, offering solutions across the entire digital dining experience so owners can focus on serving great food. They support over 20,000 restaurants across North America and are committed to helping local restaurants thrive in the digital economy.
Executing customer lifecycle CRM journeys across multiple touch points
Monitoring campaign performance and ensuring campaigns are executed safely
Delivering campaigns with a test and learn data driven approach
Monzo is on a mission to make money work for everyone, waving goodbye to the complicated and confusing ways of traditional banking. They offer personal and business bank accounts, joint accounts, savings, investments and pensions and have a history of creating magical moments for their customers.
Own the strategic vision and roadmap for CRM, including segmentation frameworks and automation expansions.
Build a real-time predictive engine and lead the transition from manual campaigns to an algorithmic approach.
Partner with the Creative team to scale high-quality output and empower CRM managers.
Gametime unites the world through shared experiences by making it easy for people to discover and access live events. The company's platforms support more than 60,000 events across the US and Canada, and they are reimagining the event ticket industry.
Own and optimize end-to-end lifecycle marketing strategies.
Design and launch multi-channel campaigns tailored to key moments.
Use performance data and experimentation to inform continuous improvements.
Spring Health aims to revolutionize mental healthcare by removing barriers to access. They partner with over 450 companies and care for 10 million people, offering clinically validated technology and tailored care.
Own end-to-end customer lifecycle management—from onboarding through renewal and expansion.
Manage a portfolio of enterprise accounts with tailored engagement strategies based on customer needs, scale, and growth potential.
Conduct strategic success planning, stakeholder mapping, and executive business reviews.
Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates and shares this shortlist directly with the hiring company.
Develop multi-channel marketing briefs to support strategic marketing initiatives for Clinical and Consumer audiences.
Execute multi-audience marketing communications aligned to brand standards and core values.
Build and launch email campaigns for the Marketing Team as well as cross-functional teams.
Lingraphica provides speech-generating devices to improve communication, speech, and quality of life for people with communication impairments. They seek candidates who enjoy fast-paced, goal-oriented environments and share their commitment to helping individuals on their communication journey.