Source Job

$120,000–$135,000/yr
US 4w PTO

  • Optimizing and driving performance of Propel’s lifecycle marketing revenue program.
  • Translate strategy into executional excellence, partnering with marketplace and healthcare teams.
  • Manage and optimize lifecycle marketing performance, including forecasting and reporting performance.

Email CRM SMS Lifecycle Marketing Analytics

10 jobs similar to Lifecycle Marketing Manager

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US

  • Design and execute a holistic, data-backed lifecycle marketing strategy for customer acquisition, conversion, nurturing, and win-back across all products and geos.
  • Lead the strategy and execution of sophisticated omnichannel campaigns (email, in-app, push, SMS, referral, etc.) mapped precisely to the customer journey stages.
  • Define and own content-driven nurture and re-engagement strategies focused on driving activation, retention, and maximum Partner success.

Constant Contact empowers people everywhere to pursue their dreams by giving them all the help and tools they need to grow online. They are awesome people who take ownership and make an impact with the mindset, integrity and courage of a small business owner.

18w maternity 16w paternity

  • Own and optimize end-to-end lifecycle marketing strategies.
  • Design and launch multi-channel campaigns tailored to key moments.
  • Use performance data and experimentation to inform continuous improvements.

Spring Health aims to revolutionize mental healthcare by removing barriers to access. They partner with over 450 companies and care for 10 million people, offering clinically validated technology and tailored care.

$140,500–$204,500/yr
US

  • Design Master Journey Blueprints, define customer needs, map journey logic, and set experimentation hypotheses for all new and evergreen lifecycle programs.
  • Drive Experimentation & Causal Analysis, partner with Growth Data Scientists and Analysts to design rigorous test methodologies with clear hypotheses and success metrics.
  • Refine System Logic & Orchestration, collaborate with Orchestration Managers, System Specialists, and MarTech Analysts to optimize automation systems.

Life360's mission is to keep people close to the ones they love through their mobile app and Tile tracking devices. Life360 has more than 500 remote-first employees and delivers peace of mind and enhances everyday family life.

$128,000–$160,000/yr
US

Own end‑to‑end execution of lifecycle journeys for install‑base customers across channels focused on adoption, expansion, and renewal. Use customer, product usage, and billing data to define segments and tailor campaigns accordingly. Run A/B and multivariate tests on messaging, timing, triggers, and segmentation.

Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally.

North America

  • Assist in developing, planning, executing, and maintaining email, push notification, in-app, and SMS channel strategies and marketing campaigns measured against performance driven metrics to enhance user acquisition, engagement, and retention.
  • Support Lifecycle Managers to identify and segment customer groups for targeted marketing initiatives, ensuring the right messaging and offers are delivered to the right audience at the right time.
  • Work closely with Lifecycle Managers to build and maintain multi-channel marketing campaigns using our CDP & marketing automation platform, partnering with cross-functional teams for copy, design, data/analytical, and technical requirements.

KOHO aims to improve financial services for Canadians by offering transparent financial products. They are a performance-oriented organization that values empowering a generation of Canadians, encouraging collaboration, flexibility, and a remote-first setup.

Americas EMEA

  • Design lifecycle marketing strategies that connect business goals to meaningful user journeys.
  • Develop multi-channel campaigns (SEO, GEO, email, and social) that expand reach and deepen engagement.
  • Implement automation, segmentation, and data-driven workflows to scale personalization.

Fueled is a leading digital strategy, design, and engineering agency. They are a 300+ person team that has designed and built hundreds of digital products and experiences for brands.

US Canada

  • Build programs that engage, retain, and grow our customer base.
  • Own customer engagement efforts, lifecycle campaigns, customer advocacy, and voice-of-customer programs.
  • Build a repeatable, data-driven customer marketing program that fuels adoption, expansion, and advocacy.

Launched in 2018, Forethought offers the world’s most advanced AI agents for CX — enterprise-ready and built for every customer moment.

$90,000–$124,000/yr
US

  • Manage trial conversion nurtures and enterprise journey programs.
  • Curate and distribute customer-facing newsletters.
  • Monitor and build reporting of key lifecycle metrics.

AlphaSense is a market intelligence platform that helps companies remove uncertainty from decision-making. They have over 2,000 employees globally and offices in multiple countries.

North America 6w PTO

  • Strategy Development: Define and implement lifecycle marketing strategies aimed at increasing customer lifetime value.
  • People Leadership: Lead and support team members with empathy and care, fostering a culture of trust.
  • Campaign Execution: Develop, execute, and maintain marketing campaigns across owned channels.

ZayZoon is on a mission to save 10 million hardworking employees 10 billion dollars with a financial empowerment platform. They offer financial wellness services like earned wage access and have been recognized for growth in the Deloitte Technology Fast 50.

US

  • Own the development, production, and deployment of customer-facing email and SMS programs.
  • Identify operational bottlenecks and implement improvements that increase efficiency and reduce risk.
  • Develop and maintain HubSpot dashboards to track lifecycle program performance and campaign effectiveness.

Wall Street Prep is a fast-paced, high-growth company. They serve a large and diverse B2C audience and foster a collaborative environment.