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System Design
Technical Delivery:
- Build and deploy ML models serving 100M+ predictions per day to personalize user experiences at scale
- Enhance data processing pipelines (Spark, Beam, Dask) with efficiency and reliability improvements
- Design ranking algorithms that balance relevance, diversity, and revenue
Experimentation and Impact:
- Deliver real-time personalization with latency <50ms across key product surfaces
- Run statistically rigorous A/B tests to measure true business impact
- Optimize for latency, throughput, and cost efficiency in production
Collaboration and Ownership:
- Partner with product, engineering, and analytics to launch high-impact personalization features
- Implement monitoring systems and maintain clear ownership for model reliability
Launch Potato
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.