Director, Credit-Based Marketing

Achieve

Remote regions

US

Salary range

$180,000–$225,000/yr

Benefits

Similar Jobs

See all

Strategy & Execution:

  • Define and execute the credit-based marketing strategy to leverage credit, customer, and alternative data to market the right product.
  • Drive the adoption, growth, and optimization of credit-based acquisition strategies.
  • Partner with the Product team to define a streamlined user acquisition path.

Direct Mail Ownership:

  • Define strategy, devise appropriate targeting and creative strategies, and manage P&L performance of the Direct Mail acquisition channels.
  • Establish and maintain a sustainable, profitable DM program to supply the leads necessary to fuel aggressive growth objectives.
  • Explore mechanisms to reduce cycle times and the cost of direct mail.

Cross-Functional Leadership:

  • Collaborate with data science, underwriting, marketing, and sales teams to drive improvements in credit-based targeting models.
  • Test Data enhancements and data Sources.

Achieve

Achieve is a leading digital personal finance company helping people move from struggling to thriving by providing personalized financial solutions. They have over 3,000 employees in mostly hybrid and 100% remote roles, with hubs in Arizona, California, and Texas, and are one of the largest private consumer fintech unicorns in the U.S.

Apply for This Position