Performance Marketing Manager (Meta & App Campaigns)

Role Overview:

• This position is for a performance-driven marketer to accelerate digital growth.
• You will own paid acquisition campaigns across major platforms, focusing on Meta app install campaigns.

Responsibilities:

• Manage the setup, execution, and optimization of Meta app install campaigns.
• Monitor campaign performance and identify growth opportunities.
• Collaborate with creative teams to refine advertising concepts and messaging.

Requirements:

• Proven experience scaling paid acquisition campaigns, especially Meta app install campaigns.
• Strong analytical skills with the ability to translate data into actionable recommendations.
• Familiarity with mobile attribution platforms such as AppsFlyer and Google Analytics 4.

Benefits:

• Ownership of high-impact performance marketing initiatives.
• Flexible remote work environment.
• Training and support for additional advertising platforms.