Product Manager, Graphics Solutions – South Asia

Customer Needs:

• Develop a deep understanding of customer needs and market trends through research and data analysis to uncover actionable insights
• Assess competition through analysis and benchmarking to define product features and specifications, and monitoring activity to develop counter-strategies

Product Development:

• Drive the development of the product segment strategy and roadmap, appraise and prioritize new ideas for the development of products and services
• Define and implement product pricing and positioning to grow segment share profitably
• Develop and implement marketing programs to drive product mix improvements to maximize growth and profitability

Responsibilities:

• Responsible for the Printing and Signage product categories new product development and business continuity activities, together with strategic supplier selection and cost minimization
• Act as the voice of the South Asia business to develop fit-for-market products and innovation roadmaps.