Job Description
Drive and evolve the marketing automation infrastructure to ensure scalability, efficiency, and AI integration across the full customer lifecycle. Own overall oversight and monitoring of lifecycle programs to ensure consistent and efficient deliverability across channels including email, SMS and push marketing. Lead cross-functional collaboration with Growth, Product, Data, and Engineering teams to conceptualize and execute highly personalized, multi-step engagement campaigns. Oversee campaign operations, including resource planning, timeline management, QA, and stakeholder communication for seamless execution. Identify and incorporate emergent AI related tools and platforms into workflows to improve performance and efficiency. Design and implement sophisticated experimentation frameworks and drive innovation in lifecycle marketing.
About Talkiatry
Talkiatry transforms psychiatry with accessible, human, and responsible care.