The Senior Segment Marketing Manager will lead the strategy, execution, and optimization of integrated marketing campaigns for Granicus’ Government Experience Cloud, targeting key North American local government segments. You will be responsible for turning strategy into action, delivering the right message to the right stakeholders, and driving pipeline and bookings targets through close collaboration with sales, product marketing, content, digital, operations, and design teams.
In this role as Marketing Operations Manager, you will play a pivotal role in shaping and executing our marketing technology strategy, identifying, implementing, and managing our MarTech stack to enhance our marketing capabilities, streamline processes, and drive revenue growth. Requires a blend of technical expertise, strategic thinking, and creativity to ensure our marketing efforts are efficient, data-driven, and customer-focused.
Lead the strategic evolution of our lifecycle marketing operations and data infrastructure, building intelligent, scalable data systems. You'll optimize our marketing operations ecosystem, define automation workflows, shape data architecture, and drive operational excellence across the marketing funnel by integrating AI tools and setting best practices. Collaborate with Lifecycle Marketing, Product, Data, and Engineering to power personalized, results-driven campaigns.
The Marketing Intern is responsible for providing support on day-to-day tasks and ongoing marketing initiatives and projects for the Southeast (SE) Region. This is an entry-level internship that will be exposed to a variety of marketing duties and roles.
Join our team as a Marketing Technology Consultant and lead the implementation and optimization of marketing automation and CRM solutions. Configure, deploy, and optimize marketing automation platforms and CRM integrations, working with stakeholders to design and implement scalable solutions. The position requires you to support the setup of platforms such as Oracle Eloqua, Salesforce Marketing Cloud, or Marketo, and experience in CRM systems is highly valued.