New Brand Marketing Lead, UK Remote

Dr. Squatch πŸ§ΌπŸ§”β€β™‚οΈπŸ§΄

Remote regions

Europe

Benefits

Job Description

We are seeking a Brand Marketing Lead in the United Kingdom to lead the charge in building our brand in the Country. Key Responsibilities: Develop and execute a robust marketing strategy tailored to the UK market, aligning with our global brand mission and values. Conduct deep market research to understand consumer behavior, identify trends, and assess competitive dynamics to inform our brand positioning, messaging, and creative direction for the UK audience. Design and implement integrated marketing campaigns across digital, social, out-of-home, PR, and experiential channels to drive brand awareness and customer engagement. Identify and establish partnerships with brand ambassadors, influencers, and creators to enhance brand visibility and engagement. Collaborate with our retail team to bring our brand to life in-store. Build and manage relationships with external agencies and vendors to deliver high-quality marketing initiatives on time and within budget. Manage brand budget and allocate resources effectively to maximize ROI and achieve business goals. Monitor and analyze brand performance metrics, providing regular reports and insights to senior leadership. Lead and inspire cross-functional team members in a matrix organization, fostering collaboration and ensuring alignment with overall business objectives.

About Dr. Squatch

Dr. Squatch is raising the bar on men’s personal care with their line of natural, high-performance products and inspiring men to be happier and healthier!

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