Director, Paid Media

Allbirds

Remote regions

US

Salary range

$155,000–$165,000/yr

Benefits

Unlimited PTO

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What You’ll Do:

  • Directly manage and optimize campaigns across all paid channels
  • Build and manage monthly, quarterly, and annual media plans tied to acquisition, retention, and efficiency goals.
  • Manage and mentor a small in-house team while remaining actively involved in campaign execution.

Who You Are:

  • 8+ years of paid media experience at high-growth eCommerce or DTC brands
  • Skilled in creative testing with a track record of extracting actionable insights that inform performance and brand storytelling
  • Proven record of driving measurable growth in acquisition and iROAS while building brand connection through reach/frequency.

Benefits Overview:

  • Health benefits include Medical, Dental, and Vision plans.
  • Company equity for eligible roles, 401(k) with employer matching contribution
  • Unlimited PTO for full-time corporate roles, plus parental leave

Allbirds

Allbirds is a global footwear and apparel brand with roots in New Zealand and headquarters in San Francisco, that believes in using business as a force for good. We’re a certified B Corporation that takes our craft seriously, but not ourselves, promoting team lunches, product tests, and fun company events.

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