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Role:
- Own end-to-end web strategy for Jane's marketing website, including IA, navigation, and page strategy.
- Partner with Product Marketing, Brand, Content, Design, and Engineering to align story with product.
Impact:
- Drive organic and answer engine presence so practitioners find Jane on Google or via AI assistants.
- Run A/B tests and CRO experiments to validate strategic decisions and improve site performance.
Experience:
- Deep expertise in web/digital strategy, information architecture, analytics, SEO/AEO, and CMS (WordPress).
- Strong communication and storytelling skills to articulate strategy to stakeholders.
Jane
Jane builds the products and tools thousands of clinics rely on to run their businesses and care for patients. We're a founder-led, high-growth SaaS company with a remote-first team across Canada, US, and UK, united by our mission to help the helpers.