Similar Jobs
See allDigital Advertising Campaign Manager
Tremendous
Programmatic
ABM
Paid Social
Director, Programmatic Media
Crossmedia
US
Campaign Management
Leadership
Client Management
Programmatic Media Associate
Tatari
Excel
Google Sheets
Campaign Manager
IHeartMedia
US
Google Analytics
Excel
HTML
Programmatic Account Manager, Central United States
StackAdapt
US
Advertising
Digital Marketing
Client Management
Campaign Execution & Optimization:
- Independently set up, manage, and optimize programmatic campaigns across DSPs.
- Apply full-funnel optimization strategies across awareness, consideration, and conversion objectives.
- Monitor pacing, delivery, and performance to ensure alignment with client budgets, flight dates, and KPIs.
Programmatic Buying & Ad Operations:
- Execute and troubleshoot Programmatic Guaranteed (PG), PMP, open auction, and private auction buys.
- Manage deal IDs including creation, trafficking, and DSP connectivity.
- Handle ad trafficking requirements including tag creation and QA.
Reporting & Technical Analysis:
- Use CM360 for reporting validation, attribution insights, and campaign analysis.
- Analyze large datasets in Excel to develop performance insights and optimization recommendations.
- Troubleshoot tracking discrepancies, creative issues, and tag-related errors.
Sia Partners
Sia Partners is a next-generation, global management consulting group that helps clients initiate, navigate and benefit from transformation with expertise across sectors.