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Market Growth Strategy:
- Define and execute the German market growth strategy
- Identify the most effective channels, campaigns, and partnerships to drive growth
- Position Moovv effectively for the German consumer
Localization & Customer Experience:
- Localize the German webshop experience (Shopify) to maximise conversion
- Ensure messaging, content, and brand tone resonate with the German market
- Continuously optimise the customer journey and funnel performance
Performance Marketing:
- Scale performance marketing channels including Meta, Google, and marketplaces
- Work closely with the central performance team on campaigns and creative
- Optimise key metrics including CAC, ROAS, and conversion rate
Moovv
Moovv is a fast-growing D2C wellness and movement brand founded in 2024. They design innovative treadmills that integrate movement into daily life. The company has customers across the Netherlands, Belgium, Germany, Austria, and Switzerland, and they have a collaborative, action-oriented team.