The Sr. Demand Generation Manager at Shippo is responsible for developing and executing strategies that drive customer acquisition, pipeline growth, and revenue. This role focuses on creating and managing multi-channel marketing campaigns that generate leads, nurture prospects, and convert them into customers. A strategic marketer is needed to bring our campaigns and events to life, partner tightly with Sales, and deliver measurable pipeline impact.
Owning the global demand generation strategy, designing and executing programs that attract, engage, and convert high-value prospects across the buyer journey is key. This role will lead scalable ABM initiatives leveraging platforms such as 6sense, Demandbase, or Apollo.io to drive engagement and pipeline within priority enterprise segments.