Job Description
We’re looking for a sharp, creative, and data-driven Email Marketing Strategist who knows Klaviyo inside out and can turn email and SMS channels into revenue machines. This is for a fast-growing marketing agency that partners with DTC brands to deliver real results—not vanity metrics. You’ll own email and SMS strategy for a portfolio of DTC brands, working closely with clients, creatives, and performance teams to make every send count. You will develop and execute email & SMS marketing plans that drive retention, engagement, and sales. You will also design and optimize automated flows (welcome, abandon cart, post-purchase, etc.) that deliver measurable results. You will create audience segments based on behavior, demographics, and purchase history for hyper-targeted campaigns. Finally, you will track KPIs (open rate, CTR, conversions, deliverability) and make data-backed adjustments to improve performance, working with designers and copywriters to ensure emails not only look amazing but convert.