Staff Data Scientist, Marketing

Outcomes:

• Own the Insurance vertical's primary modeling work end-to-end with measurable ROAS impact.
• Deliver buying models that maintain positive ROAS and drive lead quality improvements.
• Establish trusted, direct partnership with vertical business stakeholders.

Competencies:

• Business-first framing: Starts with the problem and the metric, not the model.
• Full-stack ownership: Stays engaged from problem definition through deployed performance.
• Proactive communication: Closes loops without being chased.

Nice to haves:

• Sophisticated ML at companies where paid digital media is core to the business model.
• Creative embeddings work: incorporating embeddings of creatives, videos, headlines, and search into paid media models.
• Creating state-of-the-art Ad Ranking algorithms.