Product Manager - Retail Media Ad Solutions (m/f/d)

The Product Manager - Retail Media Ad Solutions (m/f/d) will drive the evolution and optimization of our AdTech solutions, reporting directly to the Director for AdTech and MarTech. This role is critical in ensuring our Retail Media offerings deliver measurable impact, align with broader AdTech objectives, and support the company’s revenue and growth targets. A key focus will be the close collaboration with the Retail Media business team, ensuring that product development is fully aligned with business strategies and growth initiatives. Strategy: Define and maintain a clear product vision and roadmap for all Retail Media Ad Solutions in close collaboration with the Director for AdTech and MarTech as well as the Retail Media business team. Roadmap: Drive the further development and optimisation of our onsite and in-store retail media products, developing the roadmap jointly with Product Director, ensuring a comprehensive strategy from both a business and product perspective. Backlog Management: Gather stakeholder requirements, prioritize features, and manage the product backlog to deliver incremental value and meet market needs. Cross-Functional Collaboration: Work closely with engineering, design, data analytics, sales teams, and the Retail Media business team to translate business requirements into actionable product initiatives. Performance Tracking: Establish product KPIs, regularly analyze performance metrics, and refine product features to improve ROI and user engagement. Market Research: Monitor competitive landscapes, industry trends, and emerging technologies to ensure market relevance and drive continuous innovation