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Accountabilities:

  • Own paid media strategy and performance across Google Ads (Search, Shopping, Performance Max, YouTube) and Meta (Facebook & Instagram).
  • Oversee reporting, forecasting, attribution, and performance dashboards to drive ROI and data-informed decisions.
  • Manage agency partners, set KPIs, allocate budgets, review campaigns, and ensure alignment with business objectives and brand standards.

Requirements:

  • 5–8+ years of experience in paid and performance marketing.
  • Strong analytical, financial, and strategic mindset, comfortable owning revenue and efficiency metrics.
  • Experience managing and scaling agency relationships.

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