Email Marketing Coordinator

Position Summary:

• Responsible for executing Bellesa's email and SMS marketing campaigns from concept to deployment.
• Manages campaign production, coordinates creative assets, performs quality assurance, schedules campaigns, and tracks performance.

Key Responsibilities:

• Write compelling email copy aligned with brand voice and campaign objectives.
• Build and QA email campaigns, including links, personalization, segmentation, and mobile responsiveness.
• Write SMS copy, build campaigns in Klaviyo, and ensure proper audience targeting.

Qualifications:

• 1–3 years of experience in email marketing, lifecycle marketing, or digital marketing.
• Experience using Klaviyo or a similar email marketing platform.
• Strong copywriting, proofreading, and organizational skills.

Key Performance Indicators:

• On-time campaign launches with minimal QA errors.
• Email and SMS engagement rates (open rate, CTR, conversion rate).
• Revenue generated from email and SMS campaigns.