This role will be responsible for utilizing marketing insights to help drive degree pipeline research, strategy, and progress. This individual will serve as a lead and key collaborator with the Partnership and Sales teams, both proactively creating target lists of goal programs and reactively analyzing inbound degree leads. This individual will also work closely with Finance to iterate on program rubrics and models, and other teams on Marketing and Data Science to create more self-service tools that can benefit the degree pipeline.
This role will also be responsible for improving the quality of marketing insights provided for sales conversations, including tuition and competitor scans, tracking new disciplines and marketing trends in established disciplines, and vertical deep dives. The position may require occasional travel to HQ if remote and offers comprehensive benefits and excellent work/life balance.