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What You'll Be Doing:
- Develop, optimize, and scale a repeatable pre-opening marketing framework that supports 2–4 franchise launches per month.
- Partner with Creative, Brand, Growth, CRM, PR, and Operations to deliver localized marketing assets and launch support.
- Coach franchise owners through launch milestones while providing strategic guidance that promotes accountability.
What Success Looks Like:
- Build a repeatable launch marketing system that franchisees confidently adopt.
- Improve pre-opening awareness, bookings, grand opening attendance, and first-month revenue.
- Expand the field marketing toolkit into a scalable resource that improves every future opening.
What We're Looking For:
- 5+ years of experience in field, franchise, regional, or experiential marketing.
- Proven ability to influence franchisees or multi-unit business owners without direct authority.
- Strong project management skills with the ability to manage multiple launches simultaneously.
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