Growth Marketing Manager

Position Overview:

• We are seeking a high-impact Growth Marketing Manager to own and execute our full-funnel marketing strategy.
• This role is ideal for a seasoned marketer with deep experience in B2B2C industries and niche audience targeting.
• You will report directly to the VP of Marketing and play a key role in shaping how IRBsearch reaches its target audiences.

Key Responsibilities:

• Own the full-funnel demand gen strategy across paid, partnerships, email, and more.
• Develop email nurture sequences, drip campaigns, and lifecycle marketing programs in HubSpot.
• Identify and test new channels such as affiliate, co-marketing, and content syndication.

Qualifications:

• 5+ years of B2B marketing experience with at least 2 years in growth or demand gen roles.
• Proven experience marketing to niche professional audiences (legal, financial, etc.).
• Hands-on expertise across paid ads, email marketing, webinars, and events.

What We Offer:

• Competitive salary of $90,000 – $110,000 based on experience.
• Opportunity to own and shape the growth marketing function at a fast-scaling company.
• Flexible work environment and strong benefits package.