Email Marketing Manager

We are seeking a skilled Email Marketing Manager to lead the development and execution of our customer email marketing programs. This role is ideal for someone with strong writing skills, technical expertise, and a passion for creating compelling campaigns that drive measurable results. Reporting to the Director of Customer Marketing, you will own the full lifecycle of email campaigns, from planning and creative briefing to copywriting, coding, QA, testing, reporting, and optimization. You’ll collaborate across Product, Sales, and Customer Service teams, making this an exciting opportunity to work alongside world-class marketers and shape meaningful customer engagement. Plan, design, and execute a wide range of email campaigns, including weekly newsletters, lifecycle journeys, and promotional communications. Serve as the subject matter expert on email marketing strategy and best practices. Write and produce dynamic, customer-centric content that inspires action. Drive engagement and growth through targeted cross-sell, upsell, and referral campaigns. Optimize emails for deliverability, mobile responsiveness, and performance (open/click rates, conversions). Develop and execute A/B testing strategies to continually improve campaign outcomes. Track, analyze, and report on email performance against KPIs, providing actionable insights aligned with industry benchmarks. Partner with stakeholders to leverage customer data, usage insights, and satisfaction benchmarks for campaign optimization. Own and expand customer referral and advocacy programs.