Marketing Analytics Specialist

Responsibilities:

• Work under minimal supervision, exercising discretion and latitude to complete tasks and support Marketing Mix Modeling efforts.
• Collaborate with internal stakeholders to provide data-driven media proposal recommendations and assist in the development, execution, and analysis of MMM.
• Interpret MMM results to identify optimal media allocations, efficiency improvements, and budget recommendations.

Qualifications:

• Bachelor's Degree in a related field with 2+ years of experience in marketing analytics, account management, or media measurement, focusing on Marketing Mix Modeling.
• Experience with data visualization tools like Tableau and Power BI, plus strong understanding of statistics and marketing performance metrics.
• Ability to communicate complex analytical findings to non-technical stakeholders and present insights clearly to peers or business teams.

Additional Details:

• The role offers competitive salary and benefits, including medical, dental, vision, 401(k) with company match, and career growth opportunities.
• Employment is contingent upon successful completion of a pre-employment background and drug screen, and RRD is an Equal Opportunity Employer.