Senior Program Manager, Brand Operations

Operational Foundation:

• Design and implement operational frameworks across people, processes, tools, finance, procurement, and governance.
• Establish standards, policies, and best practices that create consistency while enabling team autonomy.
• Manage the operational tools strategy and implementation to improve team effectiveness.

Financial Operations:

• Manage budget tracking across Brand Marketing teams and partner with Finance on budget reviews.
• Track marketing spend, optimize budget efficiency, and identify opportunities for reallocation.
• Understand financial models and frameworks that enable data-driven investment decisions.

People Operations:

• Partner with the VP of Brand Marketing on organizational design, headcount planning, and team structure.
• Support hiring processes, onboarding programs, and team growth initiatives.
• Create systems that support team culture, communication, and cross-functional collaboration.