VP, Integrated Media Activation Strategy

Wpromote

Remote regions

US

Salary range

$210,000–$235,000/yr

Benefits

Unlimited PTO

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Role Overview:

  • Lead integrated media activation across paid search, social, programmatic, video, and emerging channels.
  • Drive high-stakes enterprise pitches and ensure seamless transition from pitch to execution.

Key Responsibilities:

  • Develop full-funnel media investment strategies and innovative media partnerships.
  • Collaborate with data, creative, and client teams to deliver breakthrough concepts.
  • Build activation frameworks, playbooks, and best practices for cross-channel execution.

Requirements:

  • 10+ years in media planning, buying, or integrated strategy within an agency environment.
  • Deep expertise across biddable and traditional media, with proven success leading enterprise new business pitches.
  • Strong commercial acumen and ability to mentor and develop media talent.

Benefits:

  • Unlimited PTO, 100% paid parental leave, and flexible remote-first work.
  • Comprehensive medical, dental, vision, and 401(k) matching.
  • Annual performance bonus and wellness perks like Class Pass.

Wpromote

Wpromote is a digital marketing agency that develops bold media strategies and connected-channel campaigns for enterprise clients. Recognized as a Best Place to Work, it fosters a remote-first, inclusive culture and is one of Adweek's fastest-growing digital agencies.

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