Google Ads and Paid Media Strategist (Contractor)

The Google Ads and Paid Media Strategist (Contractor) will plan and execute campaigns, monitor their performance, and implement optimizations to ensure alignment with spend, revenue, and KPI targets. They will conduct regular account audits to ensure accuracy and consistency, assist in ad hoc invoice audits, and support media spend allocations. Integrated planning initiatives will involve collaboration with cross-functional counterparts, while performance analysis will include preparing reports for business reviews and monitoring competitive landscapes. Responsibilities also include managing account spend, developing budget allocation strategies, and supporting vendor acquisition projects.