Play a key role for delivering data-driven, actionable customer insights
Provide actionable recommendations that drive business objectives by drawing out key insights from in-depth, complex data sources
Proactively create learning agendas, test plans, and solutions that make attribution unassailable and maximize key KPIs such as incremental ROI and LTV

Responsibilities:

Manage all aspects of performance and development of direct reports
Oversee customer data requests; scope and prioritize these requests, and lead a team to analyze and present data
Collaborate with Data Engineering and Business Intelligence teams to design and develop new tools, models, and data sources

Requirements:

6-9+ years previous relevant customer analytics and/or marketing/CRM experience
Demonstrated success using customer segmentation techniques such as RFM, cluster analysis and regression modeling to drive targeted marketing
Bachelor’s Degree in Statistics, Marketing, Economics, or Computer Science

Kobie

Kobie is a global leader in loyalty marketing, delivering end-to-end loyalty solutions to enable customer experiences for well-known brands. They have a fun, high-trust, and transparent workplace with a hybrid work environment, casual dress code and a focus on diversity and inclusion.

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