Director of Digital Communications
Remote regions
USBenefits
Unlimited PTO
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Core Responsibilities:
- Own Preservica's content and marketing communications output with a focus on digital, AI-optimized, and ABM-aligned execution.
- Build and run a coherent, high-velocity content program that supports pipeline growth across vertical markets.
- Manage a portion of the marketing budget, oversee a small team, and collaborate with supporting agencies for scaled content production.
Strategy & Execution:
- Develop GEO and AI search strategies to ensure Preservica surfaces where buyers research using tools like Gemini and Copilot.
- Align content with traditional SEO and use AI tools to scale output without sacrificing quality or brand voice.
- Create lead gen content such as tip sheets and infographics, and own the editorial calendar to support conversion goals.
Team & Agency Management:
- Line manage a small team, brief and hold external PR agencies accountable to results, and act as a communications advisor to senior leadership.
- Develop press materials, blogs, and case studies while evolving messaging frameworks for complex topics in digital preservation.
Preservica
Preservica is a fast-growing SaaS solution provider that specializes in active digital preservation, helping organizations safeguard and protect long-term digital information. The company has a rapidly growing user base of over 1,000 organizations worldwide and fosters a collaborative, tech-savvy culture focused on innovation and outcomes.