Job Description
The Product Marketing Manager will be responsible for developing and executing comprehensive GTM plans for new product launches. They will collaborate with product management, sales, and marketing teams to ensure alignment with market needs and customer expectations. They will also create and deliver sales enablement materials, conduct ongoing market research to identify trends, competitive dynamics, and customer needs, and work closely with product managers to influence the product roadmap based on market intelligence, customer insights, and sales feedback. The role requires acting as a key liaison between internal teams and facilitating regular feedback loops to align on product strategy and market positioning.
About Versapay
Versapay simplifies the invoice-to-cash process by automating invoicing, facilitating B2B payments, and streamlining cash application with AI for growing businesses.