Lead product strategy and execution for some of FreeWillβs most important new and scaling products β from customer discovery to product market fit to full-scale adoption. Define and communicate product vision, roadmap, and KPIs with cross-functional teams and senior leadership aligned to company objectives, balancing long-term vision with near-term impact. Operate as a trusted thought partner to the VP of R&D and other senior leaders, shaping our overall product direction and long-term bets. Drive a rigorous, insight-driven product development process, including deep discovery research, structured experimentation, and strategic synthesis. Champion user research and product discovery best practices; help institutionalize human-centered design across teams. Collaborate effectively with global engineering and design partners, including offshore teams in South Asia to scale product development effectively. Influence and mentor other PMs and team members, contributing to a culture of product excellence. Serve as a voice of the customer and nonprofit community within the company, ensuring weβre solving real, high-impact problems with elegance and empathy. Partner closely with Revenue, Marketing, and Customer Success to ensure go-to-market readiness, adoption, and high-impact business outcomes.